19 MAR 2013 / LIFE
DRINKING GAMES
Beverage marketers test game-based promotions through futuristic vending machines
8 MAR 2013 / TECH
WHOSE VINE IS IT ANYWAY?
Novel digital tools illuminate the emergence of Vine
26 FEB 2013 / TECH
ON THE ROAD
Automotive marketing shifts into high gear
12 FEB 2013 / TECH
INBOX HERO
New tools keep overwhelmed inboxes orderly
4 FEB 2013 / TECH
SIX SECONDS OF FAME
Marketers test out the latest social media sensation
18 JAN 2013 / TECH
IN YOUR FACE
Facial manipulation apps offer new modes of self-reflection
10 DEC 2012 / LIFE
GIRLS GONE MILD
Female-targeted marketing efforts rouse ire among women
20 NOV 2012 / LIFE
FACIAL HAIR PHILANTHROPY
The best of this Movember’s fundraising efforts
6 NOV 2012 / LIFE
WEATHER OR NOT
Weather forecasts get tech-savvy with Mother Nature-inspired innovations
26 OCT 2012 / LIFE
NEED A HUG?
Designers and marketers simulate the human embrace for the lonely masses
26 SEP 2012 / LIFE
SWING VOTE
Brands incite election enthusiasm among voters
17 AUG 2012 / MEDIA
GOING FOR THE GOLD
Our Cassandra Speaks community’s favorite Olympics-related marketing campaigns
8 JUN 2012 / LIFE
YOU CAN’T JUDGE A BOOK BY ITS COVER
New multipurpose books deliver more than just reading material
6 APR 2012 / MEDIA
FIRST FRIDAYS: DAVE BROWN, DIRECTOR OF DIGITAL STRATEGY AT MKG
A Q+A with the digital mastermind behind a leading marketing firm
21 MAR 2012 / MEDIA
DRAWING CONCLUSIONS
The art of illustration is having a moment
9 FEB 2012 / MEDIA
HANGING ON THE TELEPHONE
Hotline stunts have people using their phones the old-fashioned way
13 DEC 2011 / MEDIA
DISCO INFERNO
The four-on-the-floor sound is back
8 DEC 2011 / LIFE
BRANDS AT BASEL
Branded experiences enhanced last week’s Art Basel Miami Beach
3 MAY 2011 / MEDIA
ALL ACCESS
Musicians are turning the creative process into online events in real time
14 JAN 2011 / LIFE
DOING GOOD WORKS
Increasingly, businesses are rewarding consumers for good behavior
4 JAN 2011 / MEDIA
STRIKE UP THE BRAND
Big brands and indie bands are getting cozy
2 DEC 2010 / LIFE
RETRO REVIVALS
New marketing campaigns offer fresh perspective on old favorites
2 DEC 2010 / LIFE
ANNOUNCING THE FALL 2010 CASSANDRA REPORT
Special Focus: NEW MEDIA!
13 SEP 2010 / MEDIA
FACT OR FICTION
Increasingly, the real world collides with that which unfolds behind the screen
30 AUG 2010 / LIFE
ANNOUNCING THE SUMMER 2010 CASSANDRA REPORT
Includes: Examining the Next Generation of Latino Consumers
18 AUG 2010 / MEDIA
INSIDE OUTSIDE LANDS
Marking the SF music fest's buzz bands, hot fashions and marketing standouts